Sienna Miller and Tom Sturridge are the new “faces” of Burberry. Burberry has been doing this for a while – they trade up their celebrity faces nearly every season, and usually it’s someone with more celebrity name-recognition than actual career acclaim. Sienna and Tom are a real-life couple, and parents to daughter Marlowe Sturridge. So, they obviously look very coupled-up in the ad campaign. For me, Tom is kind of a blank slate – I don’t know much about him other than he’s seriously pretty and trying to hide the pretty behind awful hair (and sometimes awful facial hair) and I also know he’s tight with Robert Pattinson. That’s it. That’s all I know about him. Which should make him a perfect blank slate for advertisers, but I’m not into how he looks here.

As for Sienna… I once thought she was incredibly pretty. But she’s a smoker and she loves to party and she loves to sunbathe topless with married lovers. Which means that she’s sort of lost her youthful “cuteness”. And the awful hair style isn’t helping at all. I think Sienna is trying to put herself out there as “the new and improved Sienna, now with motherhood” and this new version is less likely to want media attention. But then she poses with her lover and baby-daddy for an ad campaign…? It doesn’t make much sense.

The ad campaign was done by Mario Testino, and it’s called “Trench Kisses”. The director of Burberry, Christopher Bailey, said that: “This was a shoot full of love and laughter. It was such a treat to work with Sienna and Tom, and to capture their magic together.” The commercial is a lot cuter than the still photos:

Photos courtesy of Testino/Burberry.